Actor Aamir Khan has described Mahindra and Mahindra as a great brand after unveiling the group”s two motorbikes ”Stallio” and ”Mojo” here.
Khan said Mahindra is also known for its reliability, trust and quality.
“I don”t think there was a tough one. Mahindra is actually known. It is a great brand, it is known for its trust, reliability, and its quality. So, it was a no-brainer for me really. It is a real pleasure for me to be associated,” said Khan.
Khan also said the Stallio, Italian for ”stallion”, is so named as traditionally and historically, the horse has been man”s best friend and has been the primary means of transport for millennia.
The Stallio is a 110 cc bike while the Mojo is 300cc bike.
Anand Mahindra, Managing Director of the Mahindra Group, said: “We believe that the relationship between an individual and his bike is a far deeper relationship. It is one based on values, trust and reliability, and I think, what we wanted was somebody who would represent the values of honesty.”
“What you see is what you get. I don”t think Aamir does anything in his life that he doesn”t believe in. I couldn”t think of a better brand ambassador for this bike,” he added.
Mahindra also said the group would launch a new range of scooters and motorbikes for both the Indian and global markets soon.