Here’s your 4-day President’s Day Weekend box office returns (new releases bolded):
1. The Lego Movie – $ 48.8 million
2. About Last Night – $ 27.0 million
3. Robocop – $ 21.5 million
4. The Monuments Men – $ 15.0 million
5. Endless Love – $ 13.3 million
6. Ride Along – $ 8.7 million
7. Winter’s Tale – $ 7.7 million
8. Frozen – $ 5.8 million
9. Lone Survivor – $ 4.0 million
10. That Awkward Moment – $ 3.3 million
The Big Stories
As expected, people are still in love with The Lego Movie. On this Valentine’s/President’s Day weekend it is really the only film in the top ten worthy of candy hearts, chocolate and big kisses. All the major releases this week will be forgotten by Sweetest Day even if at least one of them boasted impressive numbers. Not Lego impressive, but Daniel Loeb can forget about one possible franchise at Sony ever happening.
“Everything is Awesome”
Last week we told you that The Lego Movie was going to rocket past $ 200 million. By Monday night it will be somewhere over $ 140 with a third straight weekend at #1 on the horizon. (Unless you are somehow figuring a big turnout for Pompeii or 3 Days to Kill.) Last weekend, The Lego Movie was the second highest February opener of all time. Tomorrow, it will become the second biggest 4-day President’s film ever. In its second weekend.
Valentine’s Day ($ 63.1 million), The Lego Movie ($ 59.0 estimated), Ghost Rider ($ 52.0), 50 First Dates ($ 45.1), Daredevil ($ 45.0), Friday the 13th ($ 43.5), Percy Jackson & The Olympians: The Lightning Thief ($ 38.6), Hitch ($ 36.7), The Wolfman ($ 35.5), Constantine ($ 33.6)
More brawn there than gooey sweeties to impress dates. Probably get a lot of debate over which of those (besides Lego) is actually the best film on the list. (I’ll throw my vote for The Wolfman into the mix.) The Lego Movie in its third week is going to become the second biggest film ever released in February. In a perfect world, it would challenge The Passion of the Christ‘s $ 370.2 million. Expect us to be watching it’s numbers rise in the top 10 at least until April 10.
Not Everything is Awesome for Sony.
But some things are. Their remake of About Last Night (from the 1986 film about white relationships based on David Mamet’s Sexual Perversity in Chicago) was able to tap into the continued popularity of Kevin Hart and is already a success. At only a $ 13 million budget, it was the big Valentine’s Day winner coming close to November’s The Best Man Holiday ($ 32.5 million) in its first 4 days with an estimated $ 30 million through Monday. All profit now for Steve Pink’s film which Sony can watch as its other films this month don’t look so good.
The Monuments Men held up pretty well in its second weekend, approaching $ 50 million in the U.S. It is now George Clooney’s highest-grossing directorial effort. But it is still going to need about another $ 120 million more before it finds itself in the black. Sony is hoping it can pull in the lion’s share of that overseas. They are also hoping they are not so far on the hook for MGM’s Robocop reboot which they are distributing. The $ 130 million remake pulled in just $ 26 million in its first five days in the U.S. and it is going to sink like a stone in the coming weeks. Though not the all-out trainwreck people were expecting (its split right down the middle at Rotten Tomatoes) by the looks of things it has the potential to supplant The Legend of Hercules as the biggest bomb of the year so far unless Sony’s $ 100 million Pompeii fails to start next week. Some are suggesting Robo could do as much as $ 175-200 worldwide but there were also projections as high as $ 30-35 million for this holiday weekend. “Good Luck, Frank!”
“I Wouldn’t Buy That For A Dollar!”
There were two more films that opened this weekend trying for a piece of the Valentine’s Day dollar and still one more ’80s remake to throw on the fire. It was the latter that did respectfully enough and somehow allowing Alex Pettyfer to stay on the radar. Universal’s Endless Love has actually managed to get as bad or worse reviews that the reviled Franco Zefferelli film with Brooke Shields & Martin Hewitt back in 1981. But pulling in $ 15 million in four days on a $ 20 million budget and Universal has to be just fine with that. It may lose a little overall but it should make for a nice calm bridge in-between their hit Ride Along and impending hit Non-Stop.
Warner Bros., on the other hand, can’t be too happy with the numbers on Winter’s Tale. The $ 46 million feature directorial debut of screenwriter Akiva Goldsman took in around $ 8 million and is shaping up to be a loser on par with the studio’s Bullet to the Head, Beautiful Creatures and Grudge Match last year. Evidently people didn’t believe it was “the perfect date movie” as Jeffrey Lyons called it. As bad as the reviews have been for it, it is still only the 5th worst-reviewed wide release of 2014 (out of 16) with The Nut Job, Vampire Academy, I Frankenstein and The Legend of Hercules garnering worse percentages. Of those 16 films this year, only two (The Lego Movie & About Last Night) have received a “fresh” rating and 8 of the remaining 14 have a Rotten Tomatoes percentage of under 20%. Maybe we can blame Lucifer, which if you venture out to see Winter’s Tale, you have to admit that the casting of that role is the one thing they got right.
Erik Childress can be seen each Thursday morning on WCIU-TV’s First Business breaking down the box office on the Movies & Money segment.
[box office figures via Box Office Mojo]