Coleen Rooney, wife of Manchester United footballer Wayne Rooney, will be the new face of fashion retailer Littlewoods.
Coleen has signed an ad contract with Littlewoods.
The 24-year-old mother will appear in a TV and online ad campaign for Littlewoods this autumn.
The contract is worth 4.5 billion pounds.
“The role is a perfect match in enabling me to select and wear my favourite styles as well as share my ideas on how to carry off the season’s new trends,” the Daily Star quoted Coleen as saying.