Bose, who is Chief Operating Officer of the group and a member of the operating board, will move out by the end of this week
BestMediaInfo Bureau | Mumbai | April 8, 2014
Pratap Bose has decided to move from DDB Mudra Group after a long stint of six years. Bose, who is Chief Operating Officer of the group and a member of the operating board, will exit the group by the end of this week.
In his media capacity as the Chief Executive Officer of DDB MudraMax, the Group’s Media, Out-Of-Home, Retail and Experiential agency, Bose was driving the vision and growth strategy for the DDB Mudra Group comprising of the 3 independent agencies, which are Mudra Advertising, DDB Mudra and DDB MudraMax.
On this development, Madhukar Kamath, Group Chief Executive Officer and Managing Director of the DDB Mudra Group, said, “Pratap Bose has been with DDB Mudra Group for close to six years. During this time he has been a valuable member of our senior management team, leading one of our most successful and dynamic agencies – DDB MudraMax. He leaves DDB Mudra Group with a strong legacy. We wish him well and the very best in his future endeavours.”
Bose joined DDB Mudra from Ogilvy & Mather in 2008, where he worked for 15 years in various capacities, and went on to become their youngest CEO in 2006.