BARC is all set to begin delivering television ratings data from the first week of October 2014. Along with providing technological knowhow and licences, Mediametrie will also help BARC procure its own metering hardware

BestMediaInfo Bureau | Mumbai | January 20, 2014

barc mediametrie News Flash: BARC picks Mediametrie as technology partnerBARC today announced the formal tie-up with Mediametrie of France for some key technology services and licensing for the proposed… Continue reading News Flash: BARC picks Mediametrie as technology partner