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News Flash: Adfest 2014: McCann strikes 3 Gold; Creativeland and Grey get a Gold each

India won 14 medals including 5 Gold, 6 Silver and 3 Bronze across nine categories in the Lotus Awards announced on Friday

BestMediaInfo Bureau | Delhi | March 7, 2014

The winners of Interactive, Mobile, Print Craft, Design, Direct, Promo, Press, New Director Lotus (including Fabulous Four) and Film Craft were announced at an Award Presentation at the end of the second day (Friday, March 7) of Adfest 2014, now in its 17th year, held in Pattaya, Thailand.

Indian agencies picked up a haul of 14 medals including 5 Gold, 6 Silver and 3 Bronze across the nine categories. McCann India scooped up three Gold medals, while Creativeland Asia and Grey got one Gold medal each.

McCann India won its three Lotus Golds for its campaign for Audiobooks in Design and Print Craft categories. Creativeland Asia won Gold for its Frooti campaign in the Film Craft – Direction category. Grey India picked up Gold in Presss – Best of Household Products & Maintenance category.

List of Indian winners:

Entry Title Brand Agency Medal

Direct Lotus

Sub-Category: Low Budget Mailer
Health Capital Rotract Club Of Mumbai, Shivaji Park JWT India Bronze

Design Lotus

Sub-Category: Poster
William Shakespeare/Mark Twain/Oscar Wilde Audiobooks Mccann Worldgroup India Silver
Sub-Category: Point of Sale: Small Scale
William Shakespeare/Mark Twain/Oscar Wilde Audiobooks Mccann Worldgroup India Gold

Print Craft Lotus

Sub-Category: Best Use of Illustration
Ageless Wonder – Man/Woman Duracell Grey Worldwide India Silver
William Shakespeare/Mark Twain/Oscar Wilde Audiobooks Mccann Worldgroup India Gold
Sub-Category: Art Direction
William Shakespeare/Mark Twain/Oscar Wilde Audiobooks Mccann Worldgroup India Gold
Sub-Category: Best Use of Computer Generated Imagery
William Shakespeare/Mark Twain/Oscar Wilde Audiobooks Mccann Worldgroup India Silver

Film Craft Lotus

Sub Category: Directing
The Magic Of Frooti Frooti Creativeland Asia Bronze
Sub Category: Editing
Parallel Journeys Nike Jwt India Silver
Sub Category: Original Music Score
Parallel Journeys Nike JWT India Silver
The Magic of Frooti Frooti Creativeland Asia Gold

Press Lotus

Sub Category: Best Of Household Products & Maintenance
Ageless Wonder- Music/Man/Woman  Duracell Grey Worldwide India Silver
Duracell Positive & Negative- Dock/Monkey Duracell Grey Worldwide India Gold
Sub Category: Best of Communication Media & Publications
William Shakespeare/Mark Twain Audiobooks Mccann Worldgroup India Bronze

Info@BestMediaInfo.com

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