Warner Bros. has named Josh Goldstine president of worldwide advertising and marketing, Warner Bros. Pictures Group chairman stated Thursday.
Goldstine will succeed Blair Rich, who vacated the place in December. He will reported on to Emmerich and can be a part of the studio later this month.
“Josh is an outstanding marketer, with an impressive track record of eventizing a broad range of movies to great success in both theaters and more recently on streaming platforms,” Emmerich stated. “He loves cinema, is a believer in the continued importance of the theatrical experience, and is incredibly deft at understanding and distilling filmmaker’s visions and intentions into attention-grabbing and results-delivering marketing campaigns. He has a future-focused skill set that will help us strategically navigate our evolving business, launching both our theatrical films and HBO Max original movies. He is a great addition to the Pictures Group, and we can’t wait for him to get started.”
In his new position, Goldstine will lead the event and execution of all advertising and marketing campaigns for the studio’s theatrical releases from New Line Cinema, DC-Based Films and Warner Animation Group, in addition to HBO Max. He may even oversee inventive promoting, publicity, media, international digital, international promotions, worldwide analysis and multi-cultural teams.
Goldstine has beforehand led campaigns for greater than 200 main movement image releases. Before becoming a member of Warner Bros, he served as president of worldwide advertising and marketing for Universal Pictures. There, he oversaw advertising and marketing campaigns for movies like “Get Out,” “Minions,” “Jason Bourne,” “Straight Outta Compton,” “Jurassic World” and “Furious 7,” amongst others.
Last January, he received a multimillion greenback arbitration case towards the studio within the ballpark of $20 million after he was dismissed from the corporate in 2018 for “inappropriate conduct.” In February 2018, movie division president Donna Langley and chairman Jeff Shell despatched a memo to workers saying that they had obtained complaints about Goldstine in early February that they discovered “credible and indicative of an unacceptable climate.” Three weeks later following an investigation, he was dismissed.
Before becoming a member of Universal, he spent greater than twenty years with Sony Pictures, the place he held advertising and marketing positions comparable to president of inventive promoting. He personally oversaw campaigns for movies like “The Social Network,” “Casino Royale,” “Men in Black” and the unique “Spider-Man” franchise. Most just lately, he served as a advertising and marketing marketing consultant for purchasers like Activision/Blizzard, Legendary, Amazon and Sony.
The 2021 launch slate for Warner Bros. consists of “The Little Things,” “Judas and the Black Messiah,” “Tom & Jerry,” “Godzilla vs. Kong,” “Mortal Kombat,” “The Conjuring: The Devil Made Me Do It,” “In the Heights,” “Space Jam: A New Legacy,” “The Suicide Squad,” “King Richard,” “Dune” and “Matrix 4.” For 2022, the studio has “The Batman,” “The Flash,” “Aquaman 2” and an untitled “Sesame Street” movie slated.
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