TeenNick’s ’90s block launches strong in ratings

TeenNick has successfully brought back the ’90s. The network’s late-night launch of its retro “The ‘90s Are All That” block delivered the channel’s biggest viewership ever for the time period.

Kenan & Kel (1995), All That (1996), Doug (1991) and Clarissa Explains It All (1992) all performed well for the network. From midnight to 2 a.m. across basic cable, the block averaged 555,000 viewers, up 114 percent from last year. As you might expect, among the show’s target audience of 12 to 24, the block also bested older-skewing talk shows like The Tonight Show with Jay Leno, Conan and Late Show with David Letterman.