Lionsgate introduced on Friday that it has promoted Amanda Kozlowski to Executive Vice President, Head of Data Strategy & Innovation for the Lionsgate Motion Picture Group. She will report back to the Motion Picture Group’s COO, Jen Hollingsworth.
Kozlowski might be charged with overseeing knowledge, expertise, and analytics applications throughout the movie division, in addition to lead market analysis and administration initiatives. Her workforce may also associate with the studio’s Inclusive Content group to develop range efforts.
“This promotion recognizes the importance of the work Amanda is doing to drive transformational change and leverage data across every aspect of our business,” Hollingsworth stated. “Amanda’s incredible vision and advanced leadership skills have already established her as one of Lionsgate’s key executive team members. With this change, Amanda now turns her innate abilities to innovate and inspire toward helping the Motion Picture Group achieve our goal of being a workplace that champions inclusion, empowers staff, and continues to drive progress toward the future.”
Having joined Lionsgate as a junior advertising and marketing supervisor in 2008, Kozlowski most lately oversaw advertising and marketing campaigns for Lionsgate’s house leisure and digital distribution division. together with Lionsgate characteristic movies and TV titles, Starz unique reveals, and third-party titles from companions like StudioCanal, Amazon Studios, and CBS Films. Prior to becoming a member of Lionsgate, Kozlowski oversaw campaigns for advertising and marketing company A.D.D. Marketing + Advertising as effectively for the nonprofit group Film Independent. Kozlowski holds a bachelor’s diploma from the University of South Carolina.
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