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Lionsgate Head of Worldwide Marketing Damon Wolf Exits


Joe Drake Gerard Butler Damon Wolf Lionsgate

(L-R) Joe Drake, Gerard Butler, and Damon Wolf (Photo by Kevin Winter/Getty Images)

Damon Wolf, Lionsgate Motion Picture Group’s chief advertising officer, is exiting his function on the studio, based on a memo Motion Picture Group chairman Joe Drake despatched to workers on Friday.

Wolf additionally introduced his personal departure in a observe obtained by TheWrap. Both letters clarify that he and Drake had been in conversations over the previous 12 months about him transferring on to his subsequent chapter however that he remained on by means of the studio’s re-imagining course of and thru the pandemic.

No substitute has been named for his place.

Wolf joined Lionsgate in June 2018 after working at TriStar Pictures, Screen Gems and Sony Pictures Worldwide Acquisitions. Wolf in his function led advertising campaigns for Lionsgate’s “Knives Out,” “Bombshell” and the “John Wick” franchise, amongst others.

Lionsgate final December restructured its movie group below 4 new verticals, together with technique and innovation, advertising, distribution and content material, with Wolf assigned to steer the advertising vertical. In that function, he expanded his international advertising and communications oversight to incorporate all platforms and digital content material releases, in addition to oversight of all theatrical and digital releases by means of the house leisure window.

“Over the last year, Damon and I had conversations where he expressed the time had come for him to take on a new chapter in his life. I asked for his leadership through the re-imagining process and until we were back in theaters, and he agreed,” Drake mentioned in his memo. “With our teams stronger than ever and with our recent films expertly launched into an ever-evolving paradigm, Damon and I recently revisited his desire to move on. He told me it was time for him to do something different, and I told him we would support him 100%.”

“In those discussions last year and again more recently with Joe, we talked about the value of all the many honest conversations we have had on our journey,” Wolf added. “I felt the moment had come to share with him that it was time for me to leave. Joe understood and supported me, asking me only to postpone any action until the re-imagining of the studio was complete. Now, with our films back in theaters and a 2021 slate primed for a repeat, that time has come.”

Read the 2 memos under:

Dear Colleagues:

I’ve some very surprising and bittersweet information to share with you all as we speak. Damon Wolf – our beloved resident Southern Gentleman and Chief Marketing Officer – has let me know that he has chosen to step down from his place.

Over the final 12 months, Damon and I had conversations the place he expressed the time had come for him to tackle a brand new chapter in his life. I requested for his management by means of the reimagining course of and till we had been again in theaters, and he agreed. With our groups stronger than ever and with our current movies expertly launched into an ever-evolving paradigm, Damon and I just lately revisited his want to maneuver on. He instructed me it was time for him to do one thing completely different, and I instructed him we might help him 100%.

While we could now not see him on our day by day WebEx calls or roaming the halls after we are again within the workplace collectively, Damon has left a particular mark on our firm and his affect and legacy will probably be delivering dividends for years to return. He helped set up a world-class data-focused advertising group that pushed John Wick from a profitable sequel into a world franchise; he additionally introduced the studio again to the Oscars with ‘Bombshell’ and ‘Knives Out’ and delivered us to the highest of the field workplace repeatedly in 2019. You all know that Damon has distinctive creative instincts, and I feel maybe his best reward and expertise is his potential to creatively encourage all of us – whether or not it’s been by means of working with him instantly or by receiving one among his memorable opening weekend emails praising your…



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